The magazine uses different papers to lend a haptic structure to thematic focal points. The rough cover documents a desire for debate, while blind embossed and printed illustrations visually convey the different themes of POINT OF SOUL.
scroll
Point of Soul
Future-proof shops have to re-think point of sale. Exciting new ideas in retail design.
Point of Soul
Core themes of future store concepts are amalgamated in a newly developed brand: POINT OF SOUL. Uniting new approaches in thinking, debate and conceptional acuity in magazine form. The versatility of these themes is visually transported in striking »points«.
Facts & Figures
Client
GCGroup AG Zürich & Ippolito Fleitz Group GmbH
Status
Completed
(2010)
Photography
Ippolito Fleitz Group
Expertises
Print & Editorial
Copyright
Ippolito Fleitz Group
Team
- Gunter Fleitz
- Patrik Gubser
- Peter Ippolito
- Axel Knapp
- Yuan Peng
Partner
- GCGroup
- Skalecki Marketing & Kommunikation
Awards & Publications
Awards
2011Designpreis der Bundesrepublik DeutschlandNomination
2011iF communication design awardAward
