China’s most popular spirit distilled to its distinctive essence

GUIJIU Brand Experience Store Nanjing

Nanjing / 2020

China’s most popular spirit distilled to its distinctive essence

GUIJIU Brand Experience Store Nanjing

Nanjing / 2020


GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

Though still a young brand, GUIJIU wishes to conquer both its home market and expand into international markets. This is only possible with the very best baijiu. Its elaborate distilling process, treasured ingredients, high product quality and exclusive batch volumes are the brand’s core values that encounter visitors to the store. Our brand experience in Nanjing builds on these values, allowing visitors to experience GUIJIU’s identity as a formidable premium segment player. A brand space that is a whole lot more than just a retail space.

프로젝트 구분

수상정보

  • 2022 / iF DESIGN AWARD
    Winner – Interior Architecture/Shops, Showrooms
  • 2021 / Global Habitat Design Awards
    Merit Award – Interior Design: Public Space

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

The journey through the tunnel becomes an impressive immersive experience thanks to a digital floor that can be personalised for any occasion.

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects
GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects
GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects
GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

GUIJIU Brand Experience Store Nanjing, Nanjing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects
고객사
  • Guiniang Group Ltd.
위치
  • Nanjing
현황
  • 완료 (2020)
프로젝트 구분
사진촬영
  • Sui Sicong
프로젝트 팀
  • Arsen Aliverdiiev
  • Ruth Calimlim
  • Halil Dogan
  • Timo Flott
  • Peter Ippolito
  • Dora Latkoczy
  • Leo Luo 罗怡
  • Charlotte Scheben
  • Simranpreet Singh
  • Wenso Yang 杨文硕
  • Dirk Zschunke
저작권
  • Ippolito Fleitz Group
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