A Chinese jewellery brand blossoms anew – in stores, branding and communication.

KEER Jewellery

Beijing / 2015

A Chinese jewellery brand blossoms anew – in stores, branding and communication.

KEER Jewellery

Beijing / 2015


KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

Jewellery strikes a deep emotional chord with women in China – much more so than in the West. To counteract the effects of a hectic and demanding lifestyle, Keer has created an emotional and perfectly zoned place of beauty. The central theme ‘blooming emotions’ envisages a poetic, springtime world, which is expressed in the store design and communication. The whole brand world of Keer creates a differentiating world, which invites you to relax on a journey of the heart and soul. On an international level.


KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects

KEER Jewellery, Beijing. 프로젝트 진행 Ippolito Fleitz Group – Identity Architects
고객사
  • Beijing Keerworld Jewelry Co., Ltd
위치
  • Beijing
현황
  • 완료 (2015)
프로젝트 구분
프로젝트 팀
  • Florian Holzer
  • Peter Ippolito
  • Axel Knapp
  • Kirsten Wagenbrenner-Ziegler
파트너
  • Skalecki Marketing & Kommunikation (Concept & Copywriting)
저작권
  • Ippolito Fleitz Group