"The quality people for individual prepress solutions", the company’s guiding principle, was embodied in an overall concept spanning both the stand architecture and the communication, creating a striking and visitor-friendly display. The 'details & dimensions' concept for this trade fair demonstrates how janoschka employees and production techniques 'set standards': Satisfying the demands of precision and high quality even in the smallest detail on one hand and leading and coordinating a globally operative company on the other. Special exhibits and communication areas convey the often quite abstract processes and services to the visitor in a fun and easy-to-understand way. The stand design features a conscious play on extreme leaps in scale, using visuals and communication derived from the world of printing plate production and reproduction. The result is a highly distinguishable overall impression for the trade fair visitor.
Details & dimensions. A strong concept needs more than just words to make an impact in form and content.
Janoschka: drupa 2012
—Duesseldorf / 2012
The drupa is the most important trade fair worldwide for companies in the printing, paper and publishing industries. janoschka presents its international partners and potential new customers with a comprehensive spectrum of services and production competencies in the field of printing plates and reproduction. A stand was designed to demonstrate both the breadth of the janoschka range and to make the standards and values of the company instantly tangible.