For dentists with a good name, a better name –
and a striking new image.

dentaloft

Frankfurt / 2012 / A project by Ippolito Fleitz Group and Skalecki Marketing & Kommunikation

For dentists with a good name, a better name –
and a striking new image.

dentaloft

Frankfurt / 2012 / A project by Ippolito Fleitz Group and Skalecki Marketing & Kommunikation


dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.

The branding and Corporate Design for dental practice dentaloft draw on the spaciousness and emotionality of the space, and position the practice as an integrated, professional service provider with high aesthetic standards and a wellness character. The Corporate Design defines and positions dentaloft as a clearly recognisable brand. The scanned flowers convey a high standard of aesthetics, purity and naturalness, while evoking x-ray images. The flowers are also used as a pictorial structure for the range of services on offer.

Awards

  • 2012 / iF communication design award
    Award

dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.

dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.

dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.
dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.

dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.

dentaloft, Frankfurt. A project by Ippolito Fleitz Group – Identity Architects.
Client
  • dentaloft - Zahnärzte am Kaiserplatz
Location
  • Frankfurt
    Kaiserstrasse 14
Status
  • Completed (2012)
Categories
Photography
  • Ippolito Fleitz Group
Team
  • Frank Faßmer
  • Axel Knapp
Partner
  • Skalecki Marketing & Kommunikation (Concept & Copywriting)
  • Christian Stein (Programming)
Copyright
  • Ippolito Fleitz Group