At trade fairs for aged care the brand has to present itself as competent and sensitive. But never dull.
Brunner: Altenpflege 2011—
Nuremberg / 2011
Health and nursing care is a key field of operation for contract furniture manufacturers Brunner. Along with functional seating furniture which supports the work of care personnel, their product range is distinguished by chairs which meet the highest standards in form and quality without sacrificing comfort.
This trade fair stand brings individual model groups together in a cosy atmosphere, deliberately avoiding a clinical feel. Ceiling hangings made from various textiles delineate and subdivide the stand. The hanging lamps, too, are textile-covered; their various conical forms evoke associations with living room and bedroom design elements. The walls of the central area are formed by a collage of framed pictures and objects, keepsakes of a life well lived. The gauze ceiling hangings pick up on the theme of memory: large format portraits put the emphasis on people and their (hi)stories.